DST and Nick Create TMNT Minimates!
Today, the Teenage Mutant Ninja Turtles are more popular than ever before. The newest animated series on Nickelodeon is beloved by new and longtime fans alike, creating a diverse audience hungry for new stories, media and merchandise. With that audience in mind, Nickelodeon has partnered with Diamond Select Toys (DST) to create a similarly diverse array of toys and collectibles for fans of the hit franchise!
Products from several different categories will begin to hit stores in September, including Teenage Mutant Ninja Turtles Minimates Series 1! The cast of the animated series has been transformed into a series of 2-inch block figures as part of the wide-ranging Minimates brand. Each figure in the line features interchangeable parts as well as their trademark weapons. Characters include the four Turtles, April O’Neil, Shredder, Foot Soldiers, Foot-Bots, Kraang and Exo-Armor Kraang, and they will be available in both blind bags and two-packs. Look for them at comic shops, specialty stores, Kmart, Sears and Toys “R” Us!
“The Teenage Mutant Ninja Turtles are one of those brands that any company would love to work on,” says Diamond Select Toys president Chuck Terceira. “Not just because it’s so popular today, but because it’s such a long-lived property, with distinctly different incarnations of the Turtles and their colorful supporting characters stretching back to the late 1980s. Plus, it’s just a heck of a lot of fun. They’re turtles who fight ninjas, robots, and talking brains. What’s not to love?”
“The depth of the Teenage Mutant Ninja Turtles franchise allows us to continue to create new products that will resonate with both new and loyal fans,” said Manuel Torres, Senior Vice President, Global Toys and Publishing, Nickelodeon Consumer Products. “Partnering with Diamond Select Toys to create a variety of products is a perfect
example of the momentum of the Heroes in a Half Shell.”